Learning Hub · 62 courses · 567 lessons
Every system a trade business needs.Proven. Recorded. Yours.
Pricing, hiring, marketing, operations, leadership: 62 courses built inside a real trade business with 30+ staff and 1,950+ five-star reviews. Search by the problem you are solving.
By application. $199/month + GST. Cancel anytime. All 62 courses included.
Why Greg
You speak to the owner who has already done it.
Greg built Response Electricians in Perth into a 30+ staff business with 1,950+ five-star reviews. A general manager runs it.
He has trained 9,000+ trade business owners across Australia and New Zealand.
He grew a coaching company to 35 staff, a CEO and 15 coaches, then cut it back so every owner deals with him directly.
Most coaching companies hand you to a salesperson, then to a coach who has never run a trade business. Here you get the owner.
Places are limited. Greg is the only coach, so he only takes owners who are ready to do the work. If his diary is full, you go on his waitlist.
More customers meant more people doing the computer work, and more wages nobody invoices.
You stay with your customers and your team. Agents run the office your way.
The old way
More jobs. More paperwork. Less of the owner left.
Most trade businesses grow the same way.
More jobs means more quoting, invoicing, chasing and scheduling.
None of it gets paid for.
So the owner does it at night, after a full day on site.
Or hires an office person to do it.
The office grows. The wages grow. The margin does not.
And the owner is still the one everything waits on.
The new way
Meet the Agent Office.
An agent is software that does a job the way you would do it.
Your prices. Your wording. Your rules.
It writes the quote while you are still on site.
It sends the invoice the moment the job is done, and chases it until it is paid.
No sick days. No capacity limit. No extra wage.
Your people stay on what people do best: your customers and your crew.
You only add people who face customers and lead the crew. Everything else, the Agent Office handles.
The gap
Nobody ever taught you this half.
You are excellent at the work. Pricing, hiring, cash flow and systems were never part of the apprenticeship, so most owners guess at them for years and pay for the guessing.
Course library
Find the system that solves your problem
Search by problem, not course name. Every system was built and tested inside a real trade business before it became a lesson.
Free lessons · 59 published
Read the answer. Then watch the training.
Every one of these is a real question from inside a trade business, answered in full and for free, from the lesson it was taught in. The training itself sits in the Tradies App.
Know your numbers
15 lessonsRead the topic
How do you forecast time and money in your trade business?
Training: Forecasting the Future: Why Time and Money Matter
Business Mindset Series17 min
How do you measure and improve operational efficiency in your trade business?
Training: Operational Efficiency & Why You Should Care
Business Mindset Series14 min
How do you track labour and material efficiency on trade jobs?
Lesson 3: Tracking & Reporting: Labour & Material Efficiency
Profitable Job Management Masterclass24 min
How can small percentage changes boost trade business profit?
The 5% Factor Tool - Maximising Business Profitability
Business Financials Masterclass6 min
How do you calculate your true cost of operations as a trade business?
Cost of Operations - Guide
Business Financials Masterclass16 min
Why can't a sole trader make profit working five hours billable a day?
Training: Reverse Engineering Success: Why You Need a Plan
Business Mindset Series24 min
How do financial metrics reveal if your trade business is actually profitable?
Lesson: Understanding Financial Metrics - Measure What Matters
Understanding Financial Metrics65 min
How does low efficiency silently double your real hourly cost?
Lesson: Efficiency Dynamics: Turning Time Into Profit
Efficiency Dynamics: Turning Time Into Profit108 min
How do billable hours, hours on site, and hours worked differ?
Onsite Profit Maximisation Efficiency
Profitable Job Management Masterclass44 min
How do small pricing and efficiency changes affect trade business profitability?
Lesson 4: Data-Driven Success, Profitable Decision Making
Business Financials Masterclass51 min
How do you stop non-billable tasks draining profit on jobs?
Lesson: Understanding Profitable Job & Project Management
Profitable Job Management Masterclass29 min
How do you manage billable hours in a growing trade business?
Managing Billable Hours in a Growing Business with Chantel & Jack
Tradies Success Podcast28 min
Why does going over on labour wipe out all your profit?
Training: How Members Make Millions & Others Get Stuck
Business Mindset Series22 min
How does hiring staff change your cost of operations?
As your business changes, so does your cost of ops 📈
Tradies Success Podcast9 min
What financial reports does a trade business need to read?
Basic Accounting
New Business Starter13 min
How do you maximise the value of every job on site?
Maximising Value On Site
Profitable Job Management Masterclass24 min
How do you quote jobs to win more and lose less?
Lesson: Quoting Right- Avoid Pitfalls, Boost Profits
Profitable Pricing Masterclass44 min
How do you stop clients comparing your hourly rate to competitors?
Training: Shopping List Pricing System
Profitable Pricing Masterclass13 min
How do you incentivise tradies to sell on the job?
Implementation: Implementation Snippet (30-50mins)
Build Up Your Client Base42 min
What is the shopping list pricing system for tradies?
Training: More Shopping List Pricing System
Profitable Pricing Masterclass79 min
How do you review your pricing to protect profit margins?
Lesson 4: Optimise Your Pricing - Systems For Lasting Success
Profitable Pricing Masterclass28 min
How do you price your trade business to actually make profit?
Training: Profitable Pricing Overview
Profitable Pricing Masterclass9 min
How do you build a pricing system that runs without you?
Pricing & Quoting for Profit
New Business Starter30 min
Which business structure is right for my trade business?
Choosing the Right Business Structure
New Business Starter25 min
How do you avoid a cash flow crisis in January?
Set yourself up for success in December and January
Tradies Success Podcast10 min
How do you manage cash flow in a trade business?
Lesson 1 - Business Financials Made Easy: Rock-Solid Foundation
Business Financials Masterclass29 min
How does ownership structure affect your investment returns?
Lesson: Making Your Money Work for You
Profit & Freedom Masterclass26 min
How do you interview job candidates like a pro?
Lesson: Interview Like a Pro
The Hiring Toolkit Masterclass16 min
What are the biggest hiring mistakes trade business owners make?
Training: Hiring Right: Why 21 Mistakes Taught Me the Way
Business Mindset Series20 min
How do you avoid hiring a brilliant jerk who damages your team?
Implementation: Attract and Spot Talent
The Hiring Toolkit Masterclass21 min
How do you scale a trade business from sole trader to full team?
The Scaling Pathway
New Business Starter15 min
What are the first three hires that free a trade business owner?
Unlock Your Time Workshop
Unlock Your Time Workshop77 min
Why does a sole trader's revenue keep hitting a ceiling?
Understanding the Foundation Pathway
Lv1 Foundation Pathway38 min
Why is not hiring more tradies holding your business back?
Beau Christie: Why NOT Hiring Is Holding You Back!
Tradies Success Podcast34 min
What is the multiplier effect of hiring your first tradie?
Training: The Multiplier Effect
Business Mindset Series13 min
How do you set up workflows to find hidden gaps in your business?
Lesson 4: Setting Up Workflows for Business Operations
Admin Systems for Tradies50 min
What happens when you scale a trade business without systems?
Adam Taylor : Building Unbreakable Business Boundaries
Tradies Success Podcast47 min
How do you onboard a new tradie employee the right way?
Lesson: Make the Call and Set Them Up Right
The Hiring Toolkit Masterclass41 min
How do you build a business that runs without you?
Brett & Lauren: Reflecting on business growth in 2023
Tradies Success Podcast15 min
How do you track where your admin team's time is actually going?
Lesson 2: Department Tracker: Managing Admin Productivity
Admin Systems for Tradies31 min
How do you turn staff into problem solvers instead of order takers?
Lesson: Create Problem-Solving Teams
Stop Solving Everything: Problem-Solving Teams52 min
How do you build a levelling system for your trade team?
Training: Building Your Dream Team: Why People Are Your Power
Business Mindset Series16 min
How do you define your target customer to attract better leads?
Training: Marketing that Sells: Why Strategy Wins the Game
Business Mindset Series17 min
How do you get leads from organic social media without paid ads?
Lesson: Organic Social Media Lead Gen
Build Up Your Client Base32 min
How do you build a referral network with other tradies?
Implementation: Your Network
Build Up Your Client Base27 min
How do you get leads quickly when work dries up?
Lesson: SOS Leads
SOS Leads20 min
How do you use story-based selling to win more trade jobs?
Training: The Power of Story Based Selling
Business Mindset Series10 min
Why does being busy on the tools kill future work?
Learning: Vision & Goal Setting Workshop
Vision & Goal Setting with Greg Workshop48 min
How do Google Ads work for trade businesses?
Lesson 2 : Fast-Track Your Leads - Paid Ads That Work
Digital Marketing For Tradies Masterclass27 min
How do you win high-value commercial clients for your trade business?
Business to Business Sales Overview
Business Sales Masterclass32 min
How do you automate Google review requests for your trade business?
Implementation: Profile-Optimisation
Build Up Your Client Base35 min
How do you build a consistent sales and marketing activity plan?
Workshop Recording & Resource
Build Your Sales & Marketing Action Plan74 min
How has consumer behaviour changed and what does it mean for tradies?
Today's Consumer Behavior 🙋♂️ What has changed in consumer purchasing behaviour in the past months?
Tradies Success Podcast26 min
How do you set up a simple B2B CRM for your trade business?
STEP 1: Create your CRM
Business Sales Masterclass43 min
How do you use customer service to upsell in a trade business?
Lesson: Customer Service and Upselling
Elite Tradie Masterclass24 min
How do you prepare for and nail B2B sales meetings?
STEP 5: B2B Success - Nailing Meetings & Drop-Ins
Business Sales Masterclass34 min
The owner's job
3 lessonsRead the topic
What three things should trade business owners focus on to grow in 2024?
3 Things To Focus On So You Can Kick Off 2024 With a BANG 💥
Tradies Success Podcast10 min
What is the hidden cost of going back on the tools?
Training: Understanding Your Growth Pathway for Expansion
Lv3 Expansion Pathway35 min
How do purpose and mindset help a trade business grow?
Purpose & Mindset
New Business Starter20 min
How it works
One subscription. Every system.
Once you are in, you get instant access to all 62 courses. No drip-fed content. No locked modules. Everything available from day one.
Content is structured around four growth phases, Foundation, Growth, Expansion and Scale, so you know exactly what to work on based on where your business sits right now.
Every lesson is a framework you can apply to your business the same day. Not theory. Not motivation. Step-by-step systems you execute, track and measure.
$199/month + GST. Cancel anytime. No lock-in.
What you get
- All 62 courses (567 lessons)
- Every masterclass included
- New courses added monthly
- Structured growth pathways (Foundation to Scale)
- Downloadable templates and tools
- Watch on any device, track your progress
- No lock-in contract
Built in a real trade business
Built inside a real business. Then recorded.
Every course started as a system inside Response Electricians: 30+ staff, 1,950+ five-star Google reviews, premium pricing, and a business that operates without the owner on the tools.
This is not advice from someone who read a textbook. Every pricing model, hiring framework, marketing system and operations workflow was tested with real revenue, real staff and real customers before it became a lesson.
30+
Team members
1,950+
Five-star reviews
15+
Years operating
Premium
Pricing model
62 courses is a lot. Have a chat with me and I will tell you which three you actually need.
Member results
Real owners. Real results.
“We were thinking of shutting down the business. Now I am spending more time with the kids, getting to footy matches. We are not going anywhere.”
Business saved. Family time back.
Sam · Air Conditioning, NSW
“I have gone from having no systems, no structure, no idea how to lead, to now having that time back. We have doubled our revenue year on year.”
2x revenue year on year
Bailey · Engineering, VIC
“I work four days a week and about four to five hours a day. By choice. Without the Academy, there is no way I would be doing that right now.”
4-day weeks, business on autopilot
Jay · Carpentry & Electrical, VIC
“We have grown to winning $100K to $600K projects. However much effort you put into the Academy you will get back.”
Winning $100K to $600K projects
Tybias · Electrical, SA
“I was working 16-hour days for 2 years. A real struggle. Since then we have managed to turn it around completely.”
16-hour days cut in half
Jay · Gutter Cleaning, VIC
“I have stopped running around putting out fires. I have got a plan, the support to follow it, and I am finally making time to pick my kids up from school.”
Systems running, school pickup daily
John · Electrical, WA
Simple pricing
Everything. $199/month.
Learning Hub Unlimited
$199/month + GST
No lock-in · Cancel anytime
- All 62 courses (567 lessons)
- Every masterclass included
- New courses added monthly
- Structured growth pathways (Foundation to Scale)
- Downloadable templates and tools
- Watch on any device, track your progress
Already a Tradie Teams or Freedom Fighter member? You have full Learning Hub access included. Log in to the Tradies App to start learning.
Questions
Frequently asked questions
What is included in Learning Hub Unlimited?
Are the masterclasses included?
Is the content relevant to my trade?
How is this different from YouTube or free content?
What if I am already a Tradie Teams or Freedom Fighter member?
How do I get access?
Can I cancel anytime?
Do I get access to the community?
The room
Where the lessons get used
Every lesson in here was built for a real business and then taken into a room like this one.
Stop searching for answers. Start executing systems.
62 courses. 567 lessons. Every system your trade business needs. $199/month + GST, by application.