Sound Familiar?
You started this for more time, more money, less stress. Here's what you actually got.
You Are the Business
Residential homeowners watch YouTube, buy paint, and do it themselves. Your quotes get passed around and used as price benchmarks. You're competing with people in their garage on weekends.
The Money's There But It's Not Yours
Housing slowdown means fewer large reno projects. Work has shifted to smaller touch-ups. Your pricing doesn't cover small jobs. Cash flow is broken into tiny, high-friction pieces.
The Busy Trap
Price competition is brutal. You're racing against 50 other painters for every job. Nobody asks about prep quality or paint specification. It's all 'how much?'
Staff Headaches Without a Playbook
Building a commercial pipeline is hard. You've got no relationships with builders or FM teams. You're always hunting the next residential job.