Built for Electrical Owners

Your Electrical Business Should Work for You.
Not the Other Way Around.

You're managing switchboard upgrades, compliance paperwork, and sparkie shortages while your van margins get tighter. You know the work. The systems are missing.

4.9 ★★★★★
4.9 ★★★★★
65%
of your week spent fire-fighting
9pm
when most trade owners stop working
3 in 4
say the business runs them
8%
average profit margin you're killing yourself for
The Reality

Sound Familiar?

You started this for more time, more money, less stress. Here's what you actually got.

You Are the Business

You're still pulling permits at 6am because nobody else knows the compliance codes. Your invoicing software doesn't talk to your quoting tool. Supplier rebates require manual tracking. One person (you) holds all the knowledge.

The Money's There But It's Not Yours

Per-van margins have compressed. Supply chain volatility hit battery rebate forecasting. You're picking jobs based on cash flow, not strategy. Residential work pays, but commercial pays better - if you can structure it right.

The Busy Trap

Every call comes to your phone. You're quoting after hours. Your admin person spends half their day chasing paperwork because your jobs aren't documented. You can't delegate because the system lives in your head.

Staff Headaches Without a Playbook

Qualified sparkies are scarce. You've tried apprentices but they need constant supervision. Your tradie team is solid, but you've got no playbook for onboarding or growth. Retention is a guessing game.

Real Results

Powered Up.
Real Stories.

Sam Stapleton
$260K to $3 Million in 2 years
Bailey McKewon
Doubled revenue year on year
Jay Tough
From busy subbie to big team
The Systems

Built in a Real Business.
Taught to Yours.

Every framework was built inside Response Electricians. Named. Tested. Repeatable.

Pricing for Profit

Electrical work is a fixed-delivery service - switchboards, upgrades, compliance-driven jobs. Your pricing has to account for site variability and permit cycles. Most sparkies leave 30% on the table by not charging for complexity. We show you how Response Electricians prices for certainty, not just time.

Hiring Right

Hiring in electrical is about finding qualified people who accept autonomy. We map the role clarity framework so your new van doesn't need babysitting. First hire should be a qualified sparkie who can take jobs, not an apprentice who needs training.

Job Management Loop

Electrical jobs have hard start dates - compliance deadlines, rebate windows, seasonal demand. The Job Management Loop tracks lead source, quoting velocity, and job profitability so you see which work builds your business and which drains cash.

Financial Visibility Loop

Electrical businesses have high material cost variability. The Financial Visibility Loop shows you job-level margins so you know if a job is profitable before you invoice. No more 'we thought we made money on that one' surprises.

Compliance as Advantage

Compliance is not a cost centre - it's an advantage. When your permits are clean and your paperwork is audit-ready, you bid bigger jobs without fear. Your system becomes a sales tool, not a liability.

AI for Trade Operations

AI handles permit research, job scheduling optimisation, and quoting templates. It frees you to focus on pricing strategy and lead quality instead of paperwork.

The Pathway

Where Is Your Electrical Business Today?

Phase 1

Foundation

You're a subbie or sole trader. Everything depends on you - quoting, jobs, site work, invoicing. No team yet. The Foundation phase builds the operating structure: proper pricing, basic job tracking, and the plan for first hire.

Phase 2

Growth

You've got two to four sparkies on the van. Suddenly there's chaos: who's quoting, who's invoicing, where's the compliance paperwork? The Growth phase brings you an admin person and a system so the business runs without you being in every conversation.

Phase 3

Expansion

You've got sparkies, an admin person, and steady work. But every quote, compliance decision, and callback still lands on you. Expansion phase builds a operations layer so the business runs without your hands on every wire.

Phase 4

Scale

Your GM runs operations. Quoting, compliance, crew scheduling, and client management happen without you. You're choosing between growth, acquisition, or stepping back entirely. The business is the asset now.

The Programs

Six Programs. One Goal.
Owner Freedom.

Not steps on a ladder. Options on a menu. Pick the level that fits your electrical business right now.

Freedom Fighter 1:1
Dedicated 1:1
Your own dedicated lead coach. Fortnightly personalised sessions tailored entirely to your electrical business. Direct access to your coach. Custom solutions for your situation.
Includes Everything in AI Club
AI Workshops Specialty Coaches Weekly Live Sessions 59 Courses TRADIES App
Learn More
Most Popular
Tradie Teams
Small Groups of Same Trade
Matched with other electrical business owners. Dedicated lead coach. Fortnightly sessions. Peer accountability. Real-world problem-solving with people who understand your trade.
Includes Everything in AI Club
AI Workshops Specialty Coaches Weekly Live Sessions 59 Courses TRADIES App
Learn More
AI Club
Live Workshops
Weekly live AI sessions with Greg Allan. 48 self-serve AI guides across 8 categories. Use AI for quoting, scheduling, and customer comms.
Includes Everything in Foundations
Weekly Live Sessions 27 Lessons 59 Courses TRADIES App
Learn More
Business Foundations
Group + Live
Weekly live sessions with Greg Allan. 27 structured lessons across 6 modules. Pricing, hiring, financials, systems - the complete blueprint.
Includes Everything in Learning Hub
59 Courses 567 Lessons TRADIES App
Learn More
Learning Hub
Self-Paced
Full access to the TRADIES app. 59 courses, 567 lessons across the entire curriculum. Learn at your own pace, anytime.
  • Complete video library
  • Community access
  • Lifetime updates
Learn More
Start A Business
Self-Paced Course
15 video lessons covering business structure, pricing, marketing, financials, and systems. Built for tradies starting their own electrician business.
  • 15 video lessons, 4+ hours
  • One-time payment, lifetime access
  • TRADIES app community access
Learn More
Your Team

Coaches Who Have Built
What You're Building

Not consultants. Not motivational speakers. Operators who have scaled trade businesses.

Lead Coaches

Josh Graham
Lead Coach
Josh Graham
Built and scaled two electrical businesses to 100+ staff. Sold to a Fortune 500 company. Fast-growth strategies and exits.
Levi Hamilton
Lead Coach
Levi Hamilton
Grown teams of 40+. Sharp on strategy, sales-driven growth, and building high-performing trade businesses.
Jack May
Lead Coach
Jack May
20+ years in trade business ownership. People management, quoting systems, margin protection, and practical strategy.
Greg Allan
Founder - Foundations & AI Club Host
Greg Allan
Built Response Electricians from scratch to a fully autonomous, GM-led, premium electrical business. Hosts the weekly Foundations and AI Club live sessions. Every system taught at Tradies Success Academy was built inside his business first.

Specialty Coaches

HR & Hiring
Finance & Accounting
Operations
Marketing
Meta Ads
Leadership
Profit & Wealth
People & Culture
Project Management
For Electrical Business Owners

Ready to Power Up Your
Electrical Business?
It Starts Here.

8,000+ trade business owners have powered up with the Academy. Proven systems. Real coaches. Your electrical business is next.

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