Built for Concreting Owners

Your Concreting Business Should Work for You.
Not the Other Way Around.

Weather dictates when you pour. Payment terms from builders force your cash flow into periods of nothing. Labour is heavy and expensive. Margins get tighter every year.

4.9 ★★★★★
4.9 ★★★★★
65%
of your week spent fire-fighting
9pm
when most trade owners stop working
3 in 4
say the business runs them
8%
average profit margin you're killing yourself for
The Reality

Sound Familiar?

You started this for more time, more money, less stress. Here's what you actually got.

You Are the Business

Rain ruins pour days. Your crew sits paid and idle. One week of poor weather and you're behind on multiple jobs. Your schedule gets scrambled trying to catch up.

The Money's There But It's Not Yours

Builder jobs pay slow. You pour the concrete, invoice, then wait 45–60 days for payment. Your cash position is always behind work delivered. Payroll can't wait for builders.

The Busy Trap

Concrete work is labour-intensive and physically demanding. Your crew gets worn down. Turnover is high. Every new person needs training and supervision. You're always rehiring.

Staff Headaches Without a Playbook

Concrete pricing seems simple - per square metre. But site conditions vary: soil prep, reinforcement, finishes. You're guessing, then eating costs on complex pours.

Real Results

Powered Up.
Real Stories.

Sam Stapleton
$260K to $3 Million in 2 years
Bailey McKewon
Doubled revenue year on year
Jay Tough
From busy subbie to big team
The Systems

Built in a Real Business.
Taught to Yours.

Every framework was built inside Response Electricians. Named. Tested. Repeatable.

Pricing for Profit

Concreting pricing has to account for site variability and weather delays. Most concreters quote square-metre rates like site conditions are always ideal. You'll price based on actual complexity.

Hiring Right

Your first hire is an experienced concrete finisher or site lead who takes pours from you. They manage crew and quality while you focus on pipeline and builder relationships.

Job Management Loop

The Job Management Loop tracks builder vs direct-customer jobs. Builder work has long payment terms. Direct customers are faster. You'll start balancing the pipeline for cash certainty.

Financial Visibility Loop

The Financial Visibility Loop shows you crew costs, material costs, and site downtime. You'll see which job types are profitable and adjust your pipeline accordingly.

Compliance as Advantage

Compliance in concreting includes reinforcement specs, mix certification, and curing documentation. When your jobs are certified, you can bid larger commercial projects.

AI for Trade Operations

AI forecasts weather windows so you schedule pours when success is likely. It also tracks builder payment terms so you don't cash-flow crisis when big jobs are invoiced.

The Pathway

Where Is Your Concreting Business Today?

Phase 1

Foundation

You're a concrete finisher doing residential and builder work. All pours, all crew supervision yourself. The Foundation phase gets you a pricing model for site complexity and crew structure.

Phase 2

Growth

You've got a finisher or two but you're still on every pour. The Growth phase brings systems so they can manage pours independently while you build commercial relationships.

Phase 3

Expansion

You've got finishers and a full pour schedule. But every site assessment, mix decision, and weather call still runs through you. Expansion phase builds an operations layer so the business delivers without you on every slab.

Phase 4

Scale

Your GM runs operations. Crew scheduling, site assessments, quoting, and client management happen without you. You're choosing between growth, acquisition, or stepping back entirely. The business is the asset now.

The Programs

Six Programs. One Goal.
Owner Freedom.

Not steps on a ladder. Options on a menu. Pick the level that fits your concreting business right now.

Freedom Fighter 1:1
Dedicated 1:1
Your own dedicated lead coach. Fortnightly personalised sessions tailored entirely to your concreting business. Direct access to your coach. Custom solutions for your situation.
Includes Everything in AI Club
AI Workshops Specialty Coaches Weekly Live Sessions 59 Courses TRADIES App
Learn More
Most Popular
Tradie Teams
Small Groups of Same Trade
Matched with other concreting business owners. Dedicated lead coach. Fortnightly sessions. Peer accountability. Real-world problem-solving with people who understand your trade.
Includes Everything in AI Club
AI Workshops Specialty Coaches Weekly Live Sessions 59 Courses TRADIES App
Learn More
AI Club
Live Workshops
Weekly live AI sessions with Greg Allan. 48 self-serve AI guides across 8 categories. Use AI for quoting, scheduling, and customer comms.
Includes Everything in Foundations
Weekly Live Sessions 27 Lessons 59 Courses TRADIES App
Learn More
Business Foundations
Group + Live
Weekly live sessions with Greg Allan. 27 structured lessons across 6 modules. Pricing, hiring, financials, systems - the complete blueprint.
Includes Everything in Learning Hub
59 Courses 567 Lessons TRADIES App
Learn More
Learning Hub
Self-Paced
Full access to the TRADIES app. 59 courses, 567 lessons across the entire curriculum. Learn at your own pace, anytime.
  • Complete video library
  • Community access
  • Lifetime updates
Learn More
Start A Business
Self-Paced Course
15 video lessons covering business structure, pricing, marketing, financials, and systems. Built for tradies starting their own concreter business.
  • 15 video lessons, 4+ hours
  • One-time payment, lifetime access
  • TRADIES app community access
Learn More
Your Team

Coaches Who Have Built
What You're Building

Not consultants. Not motivational speakers. Operators who have scaled trade businesses.

Lead Coaches

Josh Graham
Lead Coach
Josh Graham
Built and scaled two electrical businesses to 100+ staff. Sold to a Fortune 500 company. Fast-growth strategies and exits.
Levi Hamilton
Lead Coach
Levi Hamilton
Grown teams of 40+. Sharp on strategy, sales-driven growth, and building high-performing trade businesses.
Jack May
Lead Coach
Jack May
20+ years in trade business ownership. People management, quoting systems, margin protection, and practical strategy.
Greg Allan
Founder - Foundations & AI Club Host
Greg Allan
Built Response Electricians from scratch to a fully autonomous, GM-led, premium electrical business. Hosts the weekly Foundations and AI Club live sessions. Every system taught at Tradies Success Academy was built inside his business first.

Specialty Coaches

HR & Hiring
Finance & Accounting
Operations
Marketing
Meta Ads
Leadership
Profit & Wealth
People & Culture
Project Management
For Concreting Business Owners

Ready to Power Up Your
Concreting Business?
It Starts Here.

8,000+ trade business owners have powered up with the Academy. Proven systems. Real coaches. Your concreting business is next.

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