Built for Building Owners

Your Building & Construction Business Should Work for You.
Not the Other Way Around.

Material costs jumped 30% this year. Delivery surcharges are a moving target. You're managing scope creep while your subcontractor relationships fray. Renovation work is becoming unprofitable.

4.9 ★★★★★
4.9 ★★★★★
65%
of your week spent fire-fighting
9pm
when most trade owners stop working
3 in 4
say the business runs them
8%
average profit margin you're killing yourself for
The Reality

Sound Familiar?

You started this for more time, more money, less stress. Here's what you actually got.

You Are the Business

PVC pricing is up, timber is volatile, delivery fees are unpredictable. You quoted a job three months ago at one cost. By start date, your margin is 10% lower. You're absorbing costs you can't forecast.

The Money's There But It's Not Yours

Scope creep is silent. 'While we're here, can you...' becomes 20% more labour. You're not charging for it. Your invoices are late because defect claims take weeks to resolve. Cash flow lags behind work delivered.

The Busy Trap

Subcontractor coordination is nightmare work. You're managing roof, electrical, plumbing timelines. One delay cascades. Defects liability hangs over jobs for months. You're liable for other people's mistakes.

Staff Headaches Without a Playbook

Finding reliable subbies is hard. Vetting them is harder. You're doing their quality checks because you don't trust the output. You can't scale because each job requires you.

Real Results

Powered Up.
Real Stories.

Sam Stapleton
$260K to $3 Million in 2 years
Bailey McKewon
Doubled revenue year on year
Jay Tough
From busy subbie to big team
The Systems

Built in a Real Business.
Taught to Yours.

Every framework was built inside Response Electricians. Named. Tested. Repeatable.

Pricing for Profit

Building work is fixed-quote with variable inputs. Material cost volatility requires a buffer in every quote, not a guess. You need a pricing framework that protects your margin and gets you the work. Most builders leave 20% on the table.

Hiring Right

Your first hire in building should be a project manager or site supervisor - someone who owns quality and timeline, not another carpenter. They free you from site visits so you can focus on tendering and relationships.

Job Management Loop

The Job Management Loop for builders tracks scope, change orders, and timeline so you see margin erosion before it's invoiced. You'll start saying 'no' to unprofitable scope creep.

Financial Visibility Loop

The Financial Visibility Loop breaks down material vs labour vs subs so you see exactly where your margin went. Material volatility becomes visible, and you adjust pricing or delivery timing accordingly.

Compliance as Advantage

Defects liability is managed through a clean handover system. Documentation, snagging lists, and staged release of retention prevents months of back-and-forth. Compliance is visible, not hidden.

AI for Trade Operations

AI handles change order documentation and project timeline optimisation. It tracks material price movements so you know when to lock in materials and when to buy spot.

The Pathway

Where Is Your Building & Construction Business Today?

Phase 1

Foundation

You're running renos solo or with one carpenter. Everything depends on you - quoting, site work, invoicing. The Foundation phase gets you a pricing system that protects margin and a project tracking method.

Phase 2

Growth

You've got a team but you're still on every site checking quality. The Growth phase brings you a project manager so you can quote and sell while someone else owns delivery.

Phase 3

Expansion

You've got project managers and subbies. But every variation, client escalation, and margin decision still runs through you. Expansion phase builds an operations layer so the business delivers without you on every site.

Phase 4

Scale

Your GM runs operations. Project delivery, subcontractor management, and client communication happen without you. You're choosing between growth, acquisition, or stepping back entirely. The business is the asset now.

The Programs

Six Programs. One Goal.
Owner Freedom.

Not steps on a ladder. Options on a menu. Pick the level that fits your building business right now.

Freedom Fighter 1:1
Dedicated 1:1
Your own dedicated lead coach. Fortnightly personalised sessions tailored entirely to your building business. Direct access to your coach. Custom solutions for your situation.
Includes Everything in AI Club
AI Workshops Specialty Coaches Weekly Live Sessions 59 Courses TRADIES App
Learn More
Most Popular
Tradie Teams
Small Groups of Same Trade
Matched with other building business owners. Dedicated lead coach. Fortnightly sessions. Peer accountability. Real-world problem-solving with people who understand your trade.
Includes Everything in AI Club
AI Workshops Specialty Coaches Weekly Live Sessions 59 Courses TRADIES App
Learn More
AI Club
Live Workshops
Weekly live AI sessions with Greg Allan. 48 self-serve AI guides across 8 categories. Use AI for quoting, scheduling, and customer comms.
Includes Everything in Foundations
Weekly Live Sessions 27 Lessons 59 Courses TRADIES App
Learn More
Business Foundations
Group + Live
Weekly live sessions with Greg Allan. 27 structured lessons across 6 modules. Pricing, hiring, financials, systems - the complete blueprint.
Includes Everything in Learning Hub
59 Courses 567 Lessons TRADIES App
Learn More
Learning Hub
Self-Paced
Full access to the TRADIES app. 59 courses, 567 lessons across the entire curriculum. Learn at your own pace, anytime.
  • Complete video library
  • Community access
  • Lifetime updates
Learn More
Start A Business
Self-Paced Course
15 video lessons covering business structure, pricing, marketing, financials, and systems. Built for tradies starting their own builders business.
  • 15 video lessons, 4+ hours
  • One-time payment, lifetime access
  • TRADIES app community access
Learn More
Your Team

Coaches Who Have Built
What You're Building

Not consultants. Not motivational speakers. Operators who have scaled trade businesses.

Lead Coaches

Josh Graham
Lead Coach
Josh Graham
Built and scaled two electrical businesses to 100+ staff. Sold to a Fortune 500 company. Fast-growth strategies and exits.
Levi Hamilton
Lead Coach
Levi Hamilton
Grown teams of 40+. Sharp on strategy, sales-driven growth, and building high-performing trade businesses.
Jack May
Lead Coach
Jack May
20+ years in trade business ownership. People management, quoting systems, margin protection, and practical strategy.
Greg Allan
Founder - Foundations & AI Club Host
Greg Allan
Built Response Electricians from scratch to a fully autonomous, GM-led, premium electrical business. Hosts the weekly Foundations and AI Club live sessions. Every system taught at Tradies Success Academy was built inside his business first.

Specialty Coaches

HR & Hiring
Finance & Accounting
Operations
Marketing
Meta Ads
Leadership
Profit & Wealth
People & Culture
Project Management
For Building Business Owners

Ready to Power Up Your
Building & Construction Business?
It Starts Here.

8,000+ trade business owners have powered up with the Academy. Proven systems. Real coaches. Your building & construction business is next.

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