9 Things I Wish I Knew When Starting My Trade Business

Starting your own trade business is a huge step.

It’s a chance to take control, be your own boss, and build something from the ground up.

But let me tell you, when I took the leap, I made a few mistakes along the way.

I thought I had it all figured out.

I was great at my trade, so I figured running a business would just fall into place.

But the reality hit me like a tonne of bricks.

I realised that having the skills isn’t the same as building a successful business.

I learned that there are a few things you need to get right early on to avoid a lot of headaches.

So, if you’re thinking about starting your own trade business,

1. Define Your Services and Ideal Clients

At first, I tried to do a bit of everything.

I thought the more services I offered, the more clients I’d get.

But all it did was make me look like a jack-of-all-trades and master of none.

I realised that focusing on what I do best was the key to getting noticed.

Take a moment to think about the services you enjoy most and that you're really good at.

Quick actions:

  • List your top 3 services that you feel most confident offering.

  • Identify your ideal clients—are they homeowners, small businesses, or property managers?

  • Create a simple one-liner that describes what you do, like, “I provide reliable plumbing services for homeowners in [Your Area].”

When you focus on what you do best, clients know exactly what you stand for.

2. Register Your Business and Get an ABN

I remember putting off registering my business because it sounded like a hassle.

But it’s one of those things that’s best done right away.

It turns out, getting set up legally is simpler than I thought.

If you’re just starting out, being a sole trader might be your best option.

Here’s how to do it:

  • Register a business name that reflects your services. Keep it simple and easy to remember.

  • Apply for an ABN (Australian Business Number) online—it’s quick and crucial for operating legally.

  • Make sure you’re aware of any local licensing requirements for your trade.

Once I got these things in place, I felt like I could really focus on building my business.

3. Set Up a Basic Accounting System

When I first started, I didn’t think much about keeping track of my money.

I figured I’d just remember what I earned and spent.

Big mistake.

I quickly realised that cash flow can make or break a new business.

Setting up a simple system made all the difference.

Get started with:

  • An accounting software like Xero is a MUST!

  • Set up a separate bank account for your business to make it easier to manage cash flow.

  • Learn the basics of GST and invoicing. It doesn’t have to be complicated.

Knowing where your money is going gives you peace of mind and helps you make smarter decisions.

4. Get Basic Insurance Coverage

I’ll be honest—I didn’t think I needed insurance at first.

I thought, “What’s the worst that could happen?”

Well, after a close call on a job site, I realised how risky it is to operate without insurance.

Start with these basics:

  • Public Liability Insurance to cover damage or injuries on-site.

  • Tool Insurance to protect your gear from theft or damage.

  • Consider Income Protection Insurance if you’re the primary earner in your family.

It’s a small investment that can save you a world of trouble later.

5. Build a Simple Online Presence

I used to think word-of-mouth was enough to keep me busy.

But in today’s world, if you’re not online, you’re missing out on potential clients.

You don’t need a fancy website to start.

A simple, professional-looking presence is enough.

Quick wins:

  • Create a basic website using tools like Wix or Squarespace. Include your services, contact details, and some photos of past projects.

  • Set up a Google My Business profile so you appear in local search results.

  • Start a Facebook page for your business and invite friends and family to follow. Share photos of your work and updates.

Getting online makes it easy for clients to find you and trust that you’re the real deal.

6. Network Locally

One of the biggest surprises for me was how important relationships are in this industry.

Your skills will get you in the door, but your connections can open new opportunities.

Here’s how to do it:

  • Drop in on local hardware stores or trade suppliers and introduce yourself. Leave a few business cards.

  • Join local Facebook groups where people look for recommendations and offer your services when relevant.

  • Reach out to friends, family, and neighbours—let them know you’re open for business and would appreciate any referrals.

Your network can help you find those first few jobs and spread the word about your new business.

7. Get Comfortable with Pricing Your Services

I’ll admit, I struggled with pricing at first.

I wanted to be competitive, so I underpriced my services.

But that just meant I was working hard and barely breaking even.

I learned that charging what you’re worth is key to staying in business.

Start with this approach:

  • Research what others in your area are charging for similar services.

  • Factor in your costs, including materials, time, and overheads, when setting your prices.

  • Don’t forget to include a profit margin—this is your reward for doing the work and helps you reinvest in your business.

Pricing fairly means you can do great work without stressing over the bills.

8. Organise Your Tools and Vehicle

In the beginning, I wasted so much time looking for tools in the back of my van.

I realised that being organised can save hours every week.

It’s one of those small things that makes a big difference.

Start by:

  • Organising your tools in your truck or van so everything has a place. This helps you find what you need quickly on-site.

  • Keep a checklist of tools and materials for each job to avoid multiple trips to the store.

  • Invest in a toolbox or storage system that makes loading and unloading easy.

Being organised helps you work faster and look more professional to clients.

9. Stay Focused on Customer Service

One of the best lessons I learned is that happy customers are your best advertisement.

Providing great service not only keeps clients coming back but also leads to word-of-mouth referrals.

Focus on these basics:

  • Show up on time and keep clients updated if there are any delays.

  • Clean up after each job—clients appreciate a tidy worksite.

  • Follow up with clients after the job is done to make sure they’re satisfied.

A little extra effort in customer service can set you apart from the competition.

Want to get support in launching your business right?

Join our New Business Starter Masterclass and learn how to avoid costly mistakes, get the basics right, and build a business that lasts.

With hands-on exercises, expert guidance, and a supportive community, you’ll have everything you need to succeed.

Let’s make sure you start strong and stay ahead of the game!