Private 1:1 - Application Only

1:1 Landscaping Business Coaching

Landscaping businesses swing from feast to famine with the seasons. Plant warranties create liability. You're dependent on multiple suppliers for hardscape, irrigation, and plants. Get a coach who understands how to smooth revenue, systematise plant replacement, and build a landscaping operation that doesn't collapse in winter.

Apply Now Call 1800 565 947
WHY GENERIC DOES NOT WORK

Landscapers live on spring and summer revenue - and winter margins are fiction

Your revenue peaks in spring and summer. Winter, you've got crews on payroll with minimal work. Plant warranties create unpredictable rework costs. You're coordinating suppliers (plants, pavers, irrigation) - if one fails, the whole job is delayed. Here's the pattern we see:

Seasonal revenue variation starves your crew in winter

Spring: 15 jobs. Summer: 20 jobs. Autumn: 5 jobs. Winter: 0 jobs. You keep crew on payroll hoping work appears, or you lay them off and rehire in spring. Either way, cash flow is hostile to crew stability.

Plant warranty and replacement costs are unpredictable

You guarantee trees will grow. A tree dies in year 2. You've got no margin reserved for replacement. Or you quote so high to cover replacement risk that you lose jobs to competitors not accounting for it.

You're dependent on irrigation contractors, hardscape suppliers, plant nurseries

Your landscaping job depends on three suppliers. Irrigation sub is delayed. Pavers are on backorder. Plants are out of stock. Your job is delayed. Your cash flow is blocked. You have no control.

Maintenance contracts should be your winter revenue - but you're not selling them

Every landscape you build should become a maintenance contract. But you're not quoting maintenance upfront. Clients hire someone else for maintenance. You lose 12-month recurring revenue.

You are the bottleneck for every decision in the business

Every quote, every problem, every scheduling conflict lands on your desk. Your team waits for you. Your clients wait for you. You cannot step away for a week without the business grinding to a halt. That is not a business, it is a job with more risk.

You have no visibility on actual profit per job

You look at the bank account and assume you are profitable. But you are not tracking real labour cost per job, material waste, travel time, or callback frequency. Some of your jobs are making money. Some are losing it. You do not know which ones.

WHY THIS IS DIFFERENT

Built for Owners Whose Problems Are Not Simple

You have tried the group thing. You have sat in rooms with coaches who have never run a landscaping business. You have done the courses. None of it was built for the complexity you are dealing with now. This is.

This is for you if

  • You've built a landscaping business to £300K+ revenue and need to smooth seasonal swings
  • You're not selling maintenance contracts with your landscapes - and you should be
  • Plant warranties feel like unpredictable costs eating your profit
  • Supplier delays regularly block your job schedule
  • Your crew is laid off in winter and you're tired of the hiring/firing cycle

This is not for you if

  • You're a solo gardener picking up one job at a time (Freedom Fighter is for business builders)
  • You want to learn how to grow better plants (we focus on business model, not horticulture)
  • Your area has no seasonal variation (seasonal management is core to landscaping economics)
  • You don't have crew and don't plan to hire (systems work at scale)
  • You're happy being reactive to maintenance calls instead of selling maintenance upfront (we teach proactive contracting)
OWNERS WHO MADE THE SHIFT

They Were Where You Are. Here Is What Changed.

These landscaping business owners were exactly where you are. Here is what changed.

THE 4 PHASES

A Structured Path From Where You Are to Where You Want to Be

Freedom Fighter is not a course. It is a structured, phase-matched training program. Your coach meets you at your current stage and builds the systems you need - in the right order - to move to the next one.

Phase 1

Foundation

You are the business. Subbie or sole trader, maybe one or two staff. The focus here is financial visibility, basic job management, and building the commercial foundation that everything else sits on. Most owners skip this and wonder why nothing works later.

Phase 2

Growth

You have tradies on the tools but no admin support. Revenue is growing but so is the chaos. This phase is about hiring your first office person, building standard operating procedures, and creating the structure that lets you step back from every job.

Phase 3

Expansion

You have tradies and admin but no operations manager. The business runs but still needs you for every major decision. This phase builds the leadership layer, delegation frameworks, and operational systems that let you start stepping away from day-to-day.

Phase 4

Scale

Full team in place. GM or operations manager running the business. This phase is custom - it is about refining what you have built, protecting your margins, planning your next move, and making sure the business continues to perform without you in it.

HOW IT WORKS

Your Coach. Your Business. Your Agenda.

Fortnightly Coaching. Same Time. Same Day.

This is not group training. Every session is a private conversation between you and your coach. Same time, same day, every fortnight. Focused entirely on your business, your challenges, and your next move. Accountability is built into the structure.

  1. Phase Assessment - Your coach identifies where you are and what needs to happen next. No guessing.
  2. System Build - Each session delivers a specific system, framework, or decision that moves your business forward.
  3. Implementation - You apply it between sessions. Your coach holds you accountable at the next one.
  4. Review & Adjust - What worked, what did not, what changes. Your plan evolves as your business does.
Typical Session Structure
Fortnightly. Zoom. Accountability.
  • Review progress since last session
  • Address your current blockers and challenges
  • Deliver the next system or framework for your phase
  • Set specific actions for the next fortnight
  • Same time, same coach, every fortnight. Consistency drives results.
MEMBER RESULTS

What Happens When You Have the Right Coach

Winter used to be dead. Once I started quoting maintenance contracts with every landscape - seasonal maintenance, fertiliser, pest control - winter became predictable revenue. My crew does maintenance work. Winter is still slower, but it's productive.

Winter revenue increased 180%. Crew operates year-round on maintenance contracts.
N
N.P.
Landscaping - Perth WA

Plant warranties were a nightmare cost I wasn't accounting for. Once I built plant replacement reserve into every quote and created a plant warranty protocol with my suppliers, replacement became a scheduled cost - not a surprise.

Plant replacement now budgeted systematically. Warranty costs are predictable per job.
J
J.D.
Landscaping - Sydney NSW

I was dependent on suppliers and my schedule got held hostage daily. Once I started qualifying suppliers upfront, confirming availability before quoting, and building supplier agreements, job delays dropped 70%.

Supplier coordination is now systematic. Jobs schedule reliably.
E
E.T.
Landscaping - Brisbane QLD
THE SHIFT

Before and After Freedom Fighter

Before

  • Winter you've got crew on payroll with zero work. Cash drain. You either lose money or lay people off.
  • Plant warranty is mentioned in the contract but you haven't reserved margin for replacement. It's a surprise cost.
  • Three suppliers can fail and block your job. You have no backup plan. Delays happen and you absorb them.
  • Every landscape is a one-time sale. Maintenance is someone else's recurring revenue.
  • Spring jobs are booked. Winter is empty. Your business is seasonal - not systematic.
  • Only you see why jobs are profitable or not. Your team doesn't understand landscape economics.

After

  • Maintenance contracts provide winter revenue. Seasonal care, pruning, fertiliser, pest control - work is distributed throughout the year. Crew stays productive.
  • Plant warranty is costed into every quote. Replacement reserve is built in. Warranty becomes a manageable cost - not a surprise.
  • Supplier agreements are confirmed before quoting. You've got backup options. One supplier's delay doesn't cascade.
  • Every landscape includes a quoted maintenance program. You own the 12-month relationship with the client - not just the installation.
  • Your team understands that installation revenue is lumpy but maintenance is steady. They're set up for both.
  • Your team sees landscape economics. They understand why plant quality matters for warranty, why supplier reliability protects job timeline, why maintenance contracts create business stability.
IS THIS YOU?

Freedom Fighter Is Built for Complex Businesses

This is not an entry-level program. It is built for landscaping business owners who have outgrown generic advice and need structured, personalised support for the problems only they can see.

This is for you if

  • Your business has grown past what one person can manage alone
  • You have tried group programs or other coaches and they did not get your trade
  • Your problems are layered - HR, finance, operations, leadership - all at once
  • You want a coach from the trades who has helped hundreds scale, not someone who studied it
  • You are building for owner freedom - not just more revenue

This is not for you if

  • You want a magic bullet - this is structured, long-term work
  • You are not willing to change how your business operates
  • You think competing on price is a strategy
  • You want someone to do the work for you instead of with you
  • You are happy with how things are and not ready to commit to change
YOUR COACHES

Operators Who Have Built What You Are Building

Not consultants. Not motivational speakers. Every lead coach comes from the trades and has helped hundreds of landscaping business owners scale. And in Freedom Fighter, you also get direct 1:1 sessions with our specialty coaches - not just workshops, but private time to solve your specific HR, finance, marketing, or operations challenges.

Josh Graham
Lead Coach
Josh Graham

Trade business specialist. Built and scaled multiple businesses with teams of 100+ staff. Has helped hundreds of landscaping business owners build structure, systemise operations, and step off the tools.

Levi Hamilton
Lead Coach
Levi Hamilton

Grown trade teams to 40+ staff. Has helped hundreds of landscaping business owners scale through hiring, people management, and building the operational layer that lets owners step away.

Jack May
Lead Coach
Jack May

20+ years in carpentry and trade business management. Has helped hundreds of owners with quoting systems, margin protection, people leadership, and strategic planning.

Plus direct 1:1 sessions with our specialty coaches in:

Accounting
HR & Hiring
Marketing
Operations
Leadership
Profit & Wealth
People & Culture
Project Management
THE PROOF POINT

Every System Was Built Inside a Real Trade Business

Every system we teach was built and tested inside Response Electricians first. I built it to 30+ staff, premium pricing, 1,950 five-star reviews - and now it runs without me. My GM runs the business. That is what we are teaching you to build.

Greg Allan

Founder, Tradies Success Academy. Owner, Response Electricians.

1,950 +
Five-Star Reviews
30 +
Staff, Fully Systemised
GM -Led
Owner Not Required
Premium
Never on Price
ALSO INCLUDED

Your Full Training Ecosystem

Your 1:1 sessions are the anchor. But Freedom Fighter members also get access to everything else in the ecosystem - including direct 1:1 time with specialty coaches that is exclusive to this program.

1:1 Specialty Coach Sessions

Private sessions with specialist coaches in HR, finance, marketing, and operations. Not workshops - dedicated 1:1 time to solve your specific challenges. Exclusive to Freedom Fighter members.

AI Club

Weekly live sessions run by Greg Allan. Practical AI tools and workflows built specifically for landscaping business owners. No theory - real applications you use the same week.

Business Foundations

Weekly live training run by Greg Allan. Core systems the landscaping trade business needs - financial visibility, job management, hiring frameworks, and operational structure.

Full Learning Hub Access

59 courses. 567 lessons. Covering financial management, marketing, hiring, operations, leadership, and every system inside a scaled trade business. On demand, at your pace.

The TRADIES App Community

Private community of landscaping business owners across Australia and New Zealand. Share wins, ask questions, get peer support from people who understand your world.

COMMON QUESTIONS

Before You Apply

How do you create winter revenue when landscaping is seasonal work?
Sell maintenance contracts at the time of installation. Spring installation includes: seasonal maintenance (spring fertiliser, winter pruning), periodic visits (quarterly inspection), pest management, etc. Maintenance revenue becomes your winter work. Your crew maintains landscapes instead of sitting idle.
How do you manage plant warranty as a cost you can control?
Build plant replacement reserve into every landscape quote. Track replacement rates historically (for example, 5% of plants fail in years 1-2). Include that in your pricing. Your warranty isn't 'free replacement' - it's 'replacement within reserve budget'. Overage comes from your profit reserve or is upgraded by the client.
How do you handle supplier delays when you depend on three contractors?
Qualify suppliers upfront. Confirm material and labour availability before quoting the landscape. Build supplier lead times into your scheduling. Have backup suppliers for critical components (hardscape, irrigation, plants). Delays happen - but they're planned, not surprises.
What does a good maintenance contract look like?
Maintenance contract should cover: seasonal tasks (spring fertiliser, summer maintenance, autumn prep, winter inspection), service visits (quarterly or monthly), emergency response, pest management, and replacement warranty. Price it as a monthly fee. Recurring revenue that smooths seasonal feast/famine.
Can you help me transition from one-time jobs to recurring maintenance?
Yes. This is about sales strategy and contract structure. Instead of 'build the landscape and leave', you're building and staying. That requires: quoting maintenance upfront, setting maintenance expectations in the initial contract, and training your team to execute maintenance work.
What's the ROI for a landscaping business doing £400K revenue?
Maintenance contracts alone (if you're not selling them currently) could add 30-40% to annual revenue without increasing installation capacity. That's £120K+ in additional recurring revenue. Plus margin clarity on plant warranties improves profitability by 5-8% per job.
Do I need to specialize in residential or commercial landscaping?
Specialize in what's most profitable in your market and where you can build recurring maintenance. Residential landscaping has more clients but lower job values. Commercial has higher job values and better recurring maintenance opportunity. The business principles are identical.
APPLY NOW

Ready for Personalised Training Built Around Your Business?

Freedom Fighter 1:1 is application only. We review every submission to match you with the right coach at the right phase.

Application Received

We will review your application and be in touch within 48 hours to discuss your coach match and training plan. If you have questions in the meantime, text us on 1800 565 947.

Personalised 1:1 Training

Stop Running Your Business.
Start Owning It.

Every system was built in a real trade business. Response Electricians is the proof. Your business is next.

Apply Now Call 1800 565 947
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