Private 1:1 - Application Only

1:1 Concreting Business Coaching

Concreting is labour-intensive, weather-dependent, and material-cost volatile. Weather delays your pour. Concrete prices swing. You're managing crew productivity on high-stakes, single-day jobs. Get a dedicated coach who understands how to price concrete work, manage pour timing, and build systems that don't depend on your presence on every job.

Apply Now Call 1800 565 947
WHY GENERIC DOES NOT WORK

Concreters manage single-day, high-stakes pours while competing on commodity pricing

A concrete pour is a one-day event. Weather threatens it. Mix costs are volatile. You need the right crew on the right day or the job fails. And competitors are quoting lower because they're not accounting for real cost. Here's what we see:

Weather delays a single-day pour and the whole project cascades

Concrete pour is scheduled for Wednesday. Thursday's forecast is rain. Wednesday becomes high-pressure scramble. If you pour in marginal weather, the concrete fails. If you delay, the whole project timeline shifts. You're managing client frustration and lost productivity.

Concrete mix costs are volatile and you quote fixed price

You quote a slab at current concrete prices. Three weeks later, prices jump 8%. Your quoted price is now a loss. You either absorb it or look unco-operative renegotiating.

Labour productivity varies wildly because the work is physical and crew-dependent

Your crew pours 200 cubic metres on one day. Different crew pours 160 on another day. Same mix, same conditions. Crew efficiency is invisible. You're paying by the hour regardless of output.

Competitors quote lower because they're not tracking actual cost

You quote fair price accounting for material cost, labour cost, and weather risk. A competitor quotes 15% lower. You lose the job. They're either cutting corners or not accounting for real cost.

You are the bottleneck for every decision in the business

Every quote, every crew assignment, every technical decision, every customer issue lands on you. Your team cannot move forward without your say-so. You cannot take a week off without work backing up. That is not a business - that is a concrete job with extra risk.

You have no visibility on actual profit per job

You see money in the account and think you are doing well. But you are not tracking real labour cost per job, concrete waste, equipment utilisation, or remedial work rates. Some jobs are profitable. Some are not. You operate without the data.

WHY THIS IS DIFFERENT

Built for Owners Whose Problems Are Not Simple

You have tried the group thing. You have sat in rooms with coaches who have never run a concreting business. You have done the courses. None of it was built for the complexity you are dealing with now. This is.

This is for you if

  • You've built a concreting business to £300K+ revenue doing high-volume pours
  • Weather delays regularly break your project timeline
  • Concrete price volatility is eating your profitability
  • You're on every pour and want to scale by hiring instead of working more
  • You know competitors are undercutting but you're unsure if your pricing is fair

This is not for you if

  • You're a solo concreteer doing one or two pours a month (Freedom Fighter is for business builders)
  • You want to learn better concrete finishing techniques (we focus on business systems, not trade skills)
  • You're happy being on every job (you're not ready to hire and delegate)
  • You don't track productivity or costs (you can't improve what you don't measure)
  • You're competing on price and willing to absorb cost to win jobs (that's not sustainable)
OWNERS WHO MADE THE SHIFT

They Were Where You Are. Here Is What Changed.

These concreting business owners were exactly where you are. Here is what changed.

THE 4 PHASES

A Structured Path From Where You Are to Where You Want to Be

Freedom Fighter is not a course. It is a structured, phase-matched training program. Your coach meets you at your current stage and builds the systems you need - in the right order - to move to the next one.

Phase 1

Foundation

You are the business. Subbie or sole trader, maybe one or two staff. The focus here is financial visibility, basic job management, and building the commercial foundation that everything else sits on. Most owners skip this and wonder why nothing works later.

Phase 2

Growth

You have tradies on the tools but no admin support. Revenue is growing but so is the chaos. This phase is about hiring your first office person, building standard operating procedures, and creating the structure that lets you step back from every job.

Phase 3

Expansion

You have tradies and admin but no operations manager. The business runs but still needs you for every major decision. This phase builds the leadership layer, delegation frameworks, and operational systems that let you start stepping away from day-to-day.

Phase 4

Scale

Full team in place. GM or operations manager running the business. This phase is custom - it is about refining what you have built, protecting your margins, planning your next move, and making sure the business continues to perform without you in it.

HOW IT WORKS

Your Coach. Your Business. Your Agenda.

Fortnightly Coaching. Same Time. Same Day.

This is not group training. Every session is a private conversation between you and your coach. Same time, same day, every fortnight. Focused entirely on your business, your challenges, and your next move. Accountability is built into the structure.

  1. Phase Assessment - Your coach identifies where you are and what needs to happen next. No guessing.
  2. System Build - Each session delivers a specific system, framework, or decision that moves your business forward.
  3. Implementation - You apply it between sessions. Your coach holds you accountable at the next one.
  4. Review & Adjust - What worked, what did not, what changes. Your plan evolves as your business does.
Typical Session Structure
Fortnightly. Zoom. Accountability.
  • Review progress since last session
  • Address your current blockers and challenges
  • Deliver the next system or framework for your phase
  • Set specific actions for the next fortnight
  • Same time, same coach, every fortnight. Consistency drives results.
MEMBER RESULTS

What Happens When You Have the Right Coach

Weather delays were destroying my schedule. Once I started booking pours with 48-hour weather windows confirmed - pushing jobs if the window is bad - delays dropped. I stopped fighting weather and started planning around it.

Weather-related delays reduced 90%. Pour success rate improved. Client satisfaction is better because delays are planned.
T
T.L.
Concreting - Brisbane QLD

Concrete cost volatility was a gamble. Once I locked concrete supplier prices at quote time or built a price-adjustment clause into contracts, margin stopped being a commodity gamble.

Concrete price volatility now contractually managed. Margin is protected from mix price swings.
M
M.C.
Concreting - Sydney NSW

I was paying crew hourly but had no visibility into actual output. Once I started tracking cubic metres per crew per day, I could see who was efficient and who wasn't. Productivity data became part of crew conversations.

Crew productivity is now measured and discussed. Average efficiency improved 18%.
R
R.S.
Concreting - Melbourne VIC
THE SHIFT

Before and After Freedom Fighter

Before

  • A pour is scheduled and weather is uncertain. You're hoping for the right conditions. One bad forecast and your whole week fractures.
  • You quote concrete at current prices. Prices jump. You're locked into a loss or negotiating awkwardly.
  • Your crew is paid hourly. One crew pours 200 cubic metres. Another pours 160. Same pay. No incentive to optimise.
  • Competitors quote lower. You don't know if they're undercutting or not accounting for real cost. You feel uncertain about your pricing.
  • You're on every pour. The job only happens if you're there. Scaling means working more - not building.
  • Only you know which pours actually made money. Profitability is invisible to your team.

After

  • Pours are scheduled within confirmed 48-hour weather windows. Weather isn't a surprise - it's a planning constraint. Delays are scheduled, not reactive.
  • Concrete prices are locked at quote time through supplier agreements, or price-adjustment clauses are built into the contract. Margin isn't hostage to commodity prices.
  • Crew productivity is measured: cubic metres per crew per day. Efficiency is visible and discussed. Output becomes part of crew accountability.
  • Your pricing is transparent and defensible. You can articulate why you price above competitors: material cost, weather risk management, crew productivity tracking.
  • You've hired a team of concreters. Your role is quoting, scheduling, managing client communication, and quality inspection. You're not on every pour.
  • Your team understands concrete economics. They see why productivity tracking matters, why weather planning protects schedule, why material cost accounting protects margin.
IS THIS YOU?

Freedom Fighter Is Built for Complex Businesses

This is not an entry-level program. It is built for concreting business owners who have outgrown generic advice and need structured, personalised support for the problems only they can see.

This is for you if

  • Your business has grown past what one person can manage alone
  • You have tried group programs or other coaches and they did not get your trade
  • Your problems are layered - HR, finance, operations, leadership - all at once
  • You want a coach from the trades who has helped hundreds scale, not someone who studied it
  • You are building for owner freedom - not just more revenue

This is not for you if

  • You want a magic bullet - this is structured, long-term work
  • You are not willing to change how your business operates
  • You think competing on price is a strategy
  • You want someone to do the work for you instead of with you
  • You are happy with how things are and not ready to commit to change
YOUR COACHES

Operators Who Have Built What You Are Building

Not consultants. Not motivational speakers. Every lead coach comes from the trades and has helped hundreds of concreting business owners scale. And in Freedom Fighter, you also get direct 1:1 sessions with our specialty coaches - not just workshops, but private time to solve your specific HR, finance, marketing, or operations challenges.

Josh Graham
Lead Coach
Josh Graham

Trade business specialist. Built and scaled multiple businesses with teams of 100+ staff. Has helped hundreds of concreting business owners build structure, systemise operations, and step off the tools.

Levi Hamilton
Lead Coach
Levi Hamilton

Grown trade teams to 40+ staff. Has helped hundreds of concreting business owners scale through hiring, people management, and building the operational layer that lets owners step away.

Jack May
Lead Coach
Jack May

20+ years in carpentry and trade business management. Has helped hundreds of owners with quoting systems, margin protection, people leadership, and strategic planning.

Plus direct 1:1 sessions with our specialty coaches in:

Accounting
HR & Hiring
Marketing
Operations
Leadership
Profit & Wealth
People & Culture
Project Management
THE PROOF POINT

Every System Was Built Inside a Real Trade Business

Every system we teach was built and tested inside Response Electricians first. I built it to 30+ staff, premium pricing, 1,950 five-star reviews - and now it runs without me. My GM runs the business. That is what we are teaching you to build.

Greg Allan

Founder, Tradies Success Academy. Owner, Response Electricians.

1,950 +
Five-Star Reviews
30 +
Staff, Fully Systemised
GM -Led
Owner Not Required
Premium
Never on Price
ALSO INCLUDED

Your Full Training Ecosystem

Your 1:1 sessions are the anchor. But Freedom Fighter members also get access to everything else in the ecosystem - including direct 1:1 time with specialty coaches that is exclusive to this program.

1:1 Specialty Coach Sessions

Private sessions with specialist coaches in HR, finance, marketing, and operations. Not workshops - dedicated 1:1 time to solve your specific challenges. Exclusive to Freedom Fighter members.

AI Club

Weekly live sessions run by Greg Allan. Practical AI tools and workflows built specifically for concreting business owners. No theory - real applications you use the same week.

Business Foundations

Weekly live training run by Greg Allan. Core systems the concreting trade business needs - financial visibility, job management, hiring frameworks, and operational structure.

Full Learning Hub Access

59 courses. 567 lessons. Covering financial management, marketing, hiring, operations, leadership, and every system inside a scaled trade business. On demand, at your pace.

The TRADIES App Community

Private community of concreting business owners across Australia and New Zealand. Share wins, ask questions, get peer support from people who understand your world.

COMMON QUESTIONS

Before You Apply

How do you manage weather risk when a pour is a single-day event?
Build a weather window into your quoting and scheduling. Never quote a pour without confirming a 48-hour weather window. If weather is uncertain, the job gets rescheduled. You're not fighting weather - you're planning around it.
How do you handle concrete price volatility when you quote fixed price?
Lock concrete supplier prices at quote time, or build a price-adjustment clause into your contract. If concrete costs increase more than 5% between quote and delivery, the client bears the increase. You're protected from commodity price swings.
How do you measure crew productivity in cubic metres per day?
Track total cubic metres poured per day per crew. Over time, you'll see averages. Your best crew might pour 200 cubic metres per day. Your average is 180. That data guides hiring and crew composition decisions.
Can you help me hire a crew leader to manage other concreters?
Yes. A crew leader for concreting work needs concrete skill AND the ability to manage a team. Hiring Right framework shows you exactly what that role needs to own.
What's the difference between a concrete quote and a concrete contract?
A quote is a price. A contract is a commitment including: scope (how many cubic metres, finish quality), timeline (weather-dependent), material quality (concrete mix), price (fixed or with adjustment clause), and weather contingency (rescheduling if conditions are marginal).
What's the ROI for a concreting business doing £400K revenue?
Accurate pricing and margin protection (through cost tracking and supplier price management) can improve profitability by 8-12%. On £400K, that's £32K-48K annually. Weather risk management alone (preventing schedule delays) improves crew productivity 10-15%.
Do I need to be licensed as a concretor in my state?
Most states require licensing for concreters above certain thresholds. Check your state building authority. If licensing is required, it's part of your cost structure and competitive positioning.
APPLY NOW

Ready for Personalised Training Built Around Your Business?

Freedom Fighter 1:1 is application only. We review every submission to match you with the right coach at the right phase.

Application Received

We will review your application and be in touch within 48 hours to discuss your coach match and training plan. If you have questions in the meantime, text us on 1800 565 947.

Personalised 1:1 Training

Stop Running Your Business.
Start Owning It.

Every system was built in a real trade business. Response Electricians is the proof. Your business is next.

Apply Now Call 1800 565 947
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